Primo International Mattress Review

Primo International is a Montreal home-furnishings importer that has operated since 1967. It sells mattresses wholesale to authorized dealers across North America. The model we looked at, the SofiSleep2 10-inch King memory foam, is medium-firm with gel foam and a breathable cover. It was listed sold out, with pricing shown to dealers only. Public specs are thin, and there's no consumer trial or review base. Check terms with the selling retailer before you buy.

Side sleepers can look at the Cool Sleep Plush 8-inch, Cool Sleep Super Plush 10-inch or CoolLux 14-inch. They read softest by name. No pressure-relief testing is published. Back sleepers have the SofiSleep2 medium-firm as the neutral-alignment pick by brand claim.

Stomach sleepers may like the firmer Balance3 or Fuzion heights. But the brand doesn't publish firmness ratings (checked September 2026). Hot sleepers get cooling gel foam and a breathable cover in the SofiSleep2, with no test data.

If you're a higher-weight sleeper, the 12 to 14 inch models (Polar Hybrid 14, CoolLux 14, Majesty 12) are the thickest by height alone. All this guidance is inference from model names. It isn't brand sleeper testing.

The brand doesn't publish consumer prices. Every mattress page tells you to log in to view pricing, and the King page showed sold out. Primo operates wholesale, from factory to warehouse, with full-truck pricing at $6,000-plus orders. Authorized dealers set the street prices.

It's likely budget-to-midrange dealer pricing. But we have no captured price, discount, thickness surcharge or comparable rival spec (checked September 2026). Confirm the live out-the-door price on the exact listing before you buy.

For the SofiSleep2, the brand states a memory-foam type with a tight top. It has a cooling gel memory foam comfort layer, a breathable fabric cover and a high-density foam base. The outer is polyester, the fill is memory foam, and the color is white. The brand doesn't publish layer thicknesses, foam densities, ILD, coil counts or fire-barrier type.

Brand line language mentions green-tea-infused foam and cooling ice-yarn covers across the assortment. The brand doesn't publish certifications (checked September 2026). That covers CertiPUR, GOTS, GOLS, OEKO-TEX and any other certificate claims. The origin is China, per the product page. The company is a Canadian importer headquartered in Montreal, with warehouses in Quebec, California and North Carolina.

The brand doesn't publish durability terms beyond the warranty (checked September 2026). Signals are limited to the high-density foam base claim and the 900-lb capacity on the King. We found no independent durability testing.

The brand doesn't publish sag-depth thresholds, measurement methods, foundation requirements or exclusions beyond the general warranty exclusions. Read the selling retailer's reviews, if any, before you buy.

We found no consumer ratings for the SofiSleep2 or Primo mattresses on the official site, at major retailers or at review outlets (checked September 2026). That includes BBB, Google, Sleep Foundation, Mattress Clarity, RTINGS and Trustpilot.

We also found no verified complaint themes from primary sources. With no review base, treat dealer claims cautiously. Ask the retailer for references or a floor-model inspection.

You can buy only through authorized dealers. Use the Find A Retailer page at primointernational.com/pages/find-a-retailer, or contact the company at 514-256-7543 or 1-800-267-7746. The main office and showroom is at 7000 Hochelaga Rd, Montreal QC H1N 1Y7. There are trade showrooms in High Point, North Carolina and Las Vegas, Nevada.

The brand doesn't publish a brand-direct consumer checkout with terms, or try-before-buy in brand stores (checked September 2026). Ask your local dealer about floor models.

The brand doesn't publish consumer delivery terms (checked September 2026). Primo describes wholesale fulfillment from factory to warehouse, with full-load and mixed-assortment container options. That governs dealers, not doorstep buyers.

Shipping speed, fees, setup, white-glove service and old-mattress removal for consumers aren't published. They run under the selling retailer's policy. Confirm the delivery window, setup and haul-away terms with the dealer before you pay.

The brand doesn't publish a brand-direct sleep trial (checked September 2026). We saw no trial length, return window or exchange policy. Returns and exchanges run under the selling retailer's policy. We have no details on return shipping, pickup, refund timing or exchange terms.

The only fee note is in the warranty. It says trade freight and end-consumer delivery or storage fees aren't covered. Confirm the live trial and return terms on your dealer invoice before you buy.

The warranty page states a general one-year limited warranty. Mattresses vary from five to ten years. Stearns and Foster mattresses carry five years. It covers defects in materials and craftsmanship for the original purchaser buying from an authorized dealer. The remedy is repair or replacement at the company's choice, with an equivalent substitution if the original is unavailable.

It doesn't cover ordinary deterioration, stains, shrinking, stretching, wearing, wrinkling, fading, pilling, accidents, unauthorized changes or business use unless allowed. Claims go through the selling retailer. You'll need proof of purchase plus photos and a defect description. It applies in the United States and Canada only.

Zinus is the budget bed-in-a-box comparison. Primo matches it on value memory foam. It loses on upfront pricing, published specs and review depth. Lucid tells a comparable gel-foam story, but it publishes more construction detail and sells direct online.

Ashley Sierra Sleep is similarly dealer-distributed and promotion-driven. Primo's Canadian-importer lineup is the difference. Direct-to-consumer hybrids such as Allswell and Wayfair Sleep present clearer online trial and warranty terms. Primo suits you if you'd rather buy from a local dealer and inspect the bed in person.

We read the brand's own product, policy and warranty pages, then checked retailer listings and public complaint sites like the Better Business Bureau. We last checked everything here in September 2026. Prices and policies change, so confirm them on the seller's page before you buy. You can read more in our methodology and editorial policy.