MurMaid is worth a store visit, but not a blind online buy. The maker runs its own stores around Chattanooga and posts a Queen price for all 12 models on this page, from $499 to $2,499 among the models priced here. The lead model, the iCool Medium Hybrid, is a hybrid with 736 pocketed coils and costs $2,199 in a Queen.
What works for you: the maker offers a money-back trial that runs to the 100th night, with conditions, and its exchange window runs a full year.
What to watch: this page has no outside test scores, and two pages on the maker's own site disagree on returns. Get the trial and return terms in writing before you pay.
iCool Hybrid
iCool Medium Hybrid: a hybrid with 736 individually pocketed coils, listed by the maker as Medium, with a Queen price of $2,199.
FirmnessMediumComfort Level: Medium
Mattress TypeHybridPosturized Center Third
Queen $$2,199Maker's listed price
Coil Count736736 Individually Pocketed Coils
Key Strengths
Prices are posted. Every model on this page shows a Queen price, so you can compare before you visit.
A trial is offered. The maker's help page describes a money-back guarantee that runs to the 100th night, and it requires a mattress protector.
Exchanges run a full year. From the 30th day to the 365th day after delivery, you can swap for a bed of equal or greater value.
Stores you can visit. The maker publishes eight store addresses in Tennessee and Georgia, so you can lie on a bed first.
Good to Know
The trial has conditions. No fees apply only when you pay the showroom tagged price and use a mattress protector. A discounted sale loses those terms.
Two policy pages disagree. A separate refund page describes a much shorter return window and no returns on sale items. Ask the store which page applies.
Warranty length varies by model. The product pages we read give 20 years for two models and 10 years for two others, and the help page gives no years.
No outside test scores. This page has none for MurMaid, so the maker's own words carry most of the facts.
Three things decide this page: whether you can lie on the bed first, which comfort word you want, and what the trial terms say. The maker publishes prices and trial terms, but this page has no outside test scores for it.
Outside review scores
Review sites checked: none found that tested a MurMaid bed. Their scores: none found. Model they tested: none found. Each site tests in its own way, so read each row on its own.
Try it in a store first. MurMaid posts its prices and its trial terms, but this page has no outside test scores for it. Lie on the model you want, then get the trial and return terms in writing.
Since 1979
Founded in Chattanooga
The history section traces the company from 1979 to a 2015 award from the Better Business Bureau.
12 beds
In the compare table
The compare section lists all 12 models side by side, with each comfort word as the maker prints it.
3 sources
Kept apart, never blended
The reviews section keeps BBB, GoodBed and Trustpilot apart and never blends them.
When MurMaid makes sense
You want to lie on the bed first: the maker runs stores in five towns in Tennessee and Georgia, and a store beats any spec sheet.
You want a posted price: each of the 12 models lists a Queen price, from $499 to $2,499.
You want three comfort choices in one line: the iCool hybrids come in Soft, Medium and Firm.
You want a coil count you can check: the iCool models list 736 individually pocketed coils.
When Another Mattress May Suit You Better
You want outside test scores: this page shows none for MurMaid.
You want a delivery date: the maker does not publish delivery times.
You want one simple return rule: the maker's help page and refund page do not match, so ask the store.
Review site scores
How the big review sites score MurMaid
Each site's own score and the exact bed it tested, side by side.
Scroll sideways to see the whole table
Publication
Reported Score
Configuration Tested
Testing Scope
Evaluation Focus
Main configuration: none found. Read each row's testing scope before comparing scores. Each outlet uses its own method, so we don't combine these scores into one rating.
Reading the scores
Why we don't average the scores
Each review site scores in its own way, so we keep each source apart and never blend them. This page shows no outside test scores for MurMaid. The only signals we found are a BBB grade, a GoodBed retailer line and an unclaimed Trustpilot page, and the reviews section explains each one.
Use the dates and sources shown with each result. Prices, models and policies can change.
Chapter 02
Comfort and firmness: which mattress fits you
Why this matters to you: Comfort words such as Plush and Firm are the maker's own, and they can feel different from one model to the next. Your own body on the bed is the best test, in the position you sleep in most.
This page has no sourced pick by sleep position or body weight for MurMaid, so the finder shows none. Use the comfort words below to build a short list, then lie on two beds in a store.
The maker's words sort like this. Soft: the iCool Soft Hybrid, and The Reprise, which it calls a soft pillow top. Medium: the iCool Medium Hybrid and The Kinley, plus Ocoee Plush as medium plush. Firm: the iCool Firm Hybrid and the Maeve Latex Firm Tight Top. Plush: the L&K 200 Pillow Top. Chickamauga Plush, the Lindsey Line Storm Plush Hybrid and Signal Plush carry Plush in the name only, and The Riverview has no comfort word at all.
Build shapes the feel too. The maker says each pocketed coil responds on its own to body movement, and Signal Plush uses a Bonnell innerspring, a coil system where the coils are linked together. Take two beds with different words to the store, and pick the one that keeps your back level in your usual position.
The word does not track the price: the Soft iCool costs $2,499, while The Reprise, also soft, costs $599.
Firmness finder
Use the maker's comfort words to narrow your list
No sourced pick yet
This finder has no sourced pick for MurMaid yet, so it shows none. Use the comfort words in the compare table, then lie on two beds in a store.
Neck: on your side, your nose should line up with the middle of your chest, not tip up or down.
Shoulders: your bottom shoulder should sink in. Tingling or a numb arm means the bed is too firm for you.
Lower back: on your back, slide a flat hand under your waist. A big gap means too firm; no room at all can mean too soft.
Hips: ask someone to look from the side. Hips lower than shoulders means the bed is too soft for you.
Figure 2.1: Four checks to run in a store, lying still in the position you sleep in most. The store test in chapter 11 says how long to lie on each bed.
Chapter 03
Compare the mattresses
Why this matters to you: Twelve models come as coil hybrids, innersprings, and beds built on foam or latex. Pick the build and the comfort word first, then compare prices.
The table lines up all 12 models by what the maker publishes: build, comfort word, coil count and Queen price. The three iCool hybrids share one 736-coil build and differ in how soft or firm they feel.
The iCool line comes in Soft, Medium and Firm. The Lindsey Line Storm Plush Hybrid and the L&K 200 Pillow Top each list 896 pocketed coils. Chickamauga Plush and Ocoee Plush list 682, and Signal Plush lists 390 in a Bonnell system, where the coils are linked together. The Kinley is a memory foam bed, and the Maeve uses a latex core. For many buyers the choice is the build first and the comfort word second. The prices section shows what each step costs.
Scroll sideways to see the whole table
Visual
Model
Build
Comfort word (the maker's label)
Queen $
Coil Count
iCool Medium Hybrid
Hybrid: 736-count individually pocketed coil system
Medium
$2,199
736
iCool Firm Hybrid
Hybrid: 736-count individually pocketed coil system
Firm
$1,899
736
iCool Soft Hybrid
Hybrid
Soft
$2,499
736
Chickamauga Plush
Innerspring with heavy duty padding layers
Plush (model name only)
$1,399
682
Lindsey Line Storm Plush Hybrid
Hybrid with quantum edge pocketed coil unit
Plush (model name only)
$1,799
896
Maeve Latex Firm Tight Top
Perpetua latex
Firm
$2,499
Not published
L&K 200 Pillow Top
Gel memory foam pillow top
Plush
$2,199
896
The Kinley
Memory foam
Medium
$1,599
Not published
The Riverview
Latex and individually pocketed coils
Not published
$1,999
736
Ocoee Plush
Individually wrapped pocketed coil unit
Medium plush
$899
682
Signal Plush
Bonnell innerspring coil system
Plush (model name only)
$499
390
The Reprise
Fabric-encased coil system with foam border
Soft pillow top
$599
Not published
Where the maker doesn't publish a number, we say so. Each model's fire barrier, as the law tag or the brand lists it, is in the materials and safety chapter.
Scroll sideways to see the whole table
Model
Coil count
Foam density
Latex
The Kinley
Not published
Not published
Not published
The Riverview
736 individually pocketed steel coils
Not published
1 Copper Latex
Ocoee Plush
682 individually pocketed steel coils
Not published
Not published
Signal Plush
390 coil bonnell innerspring
Not published
Not published
The Reprise
Not published
Not published
Not published
iCool Medium Hybrid
736 Individually Pocketed Coils
2.3 lb. density foams or greater
Not published
iCool Firm Hybrid
736 Individually Pocketed Coils
2.3 lb. density foams or greater
Not published
iCool Soft Hybrid
736 Individually Pocketed Coils
2.3 lb. density foams or greater
Not published
Chickamauga Plush
682 individually pocketed steel coils
high density foam padding
Not published
Lindsey Line Storm Plush Hybrid
896 individually pocketed steel coils
2" high density super soft foam
Not published
Maeve Latex Firm Tight Top
Not published
Not published
Perpetua latex
L&K 200 Pillow Top
896 individually pocketed steel coils
high density extra firm support foam
Not published
Comfort words are the maker's labels, not a numbered score. For Chickamauga Plush, the Lindsey Line Storm Plush Hybrid and Signal Plush, the maker uses Plush in the model name only, so that word comes from the name. The maker does not publish wire gauge or foam firmness ratings.
Model 1 of 12
iCool Medium Hybrid: Specs and price
iCool Medium Hybrid
iCool Medium Hybrid. Photo: MurMaid Mattress (murmaid.com).
ConstructionHybrid: 736-count individually pocketed coil system
ProfileNot published
FirmnessMedium
Queen $$2,199
Coil count736 individually pocketed coils
The iCool Medium Hybrid is the first iCool model listed, and the maker names no flagship. It is a hybrid with 736 individually pocketed coils and a firmer center third, under layers of gel memory foam and copper-infused foam, in a temperature regulating cover.
The maker lists the comfort word Medium, and a Queen costs $2,199.
The honest caution: no outside test covers this bed, and the maker gives no coil gauge or numbered firmness score.
Best For
You want a Medium comfort word from a line that also offers Soft and Firm.
You like pocketed coils under layered foam.
You want a bed the maker backs with a 20-year warranty, by its product page.
Consider Instead If
You want a softer feel: the iCool Soft Hybrid, with a price gap of +$300.
You want a firmer feel for less: the iCool Firm Hybrid, with a price gap of -$300.
ConstructionHybrid: 736-count individually pocketed coil system
ProfileNot published
FirmnessFirm
Queen $$1,899
Coil count736 individually pocketed coils
The iCool Firm Hybrid shares the iCool build: 736 pocketed coils, a firmer center third and a temperature regulating cover. The maker adds an extra firm foam layer and lists Firm as its comfort word.
A Queen costs $1,899, a gap of -$300 against the Medium.
Caution: the maker gives no numbered firmness score, and no outside test covers this bed.
Best For
You want a Firm label with pocketed coils.
You like the iCool build but want less money than the Medium.
Consider Instead If
You want more give: the iCool Medium Hybrid, the first iCool listed.
You want a firm bed on a latex core: the Maeve Latex Firm Tight Top, at $2,499.
The iCool Soft Hybrid keeps the 736 pocketed coils and the firmer center third, and it swaps in a gel memory foam comfort layer for a softer feel. The maker lists the comfort word Soft.
A Queen costs $2,499, the top price on this page, tied with the Maeve. The gap against the Medium is +$300.
Caution: the top price comes with no outside test to lean on.
Best For
You want a Soft comfort word with pocketed coils.
You want the foam-heavy version of the iCool build.
Consider Instead If
You want a soft bed for far less: The Reprise, a soft pillow top at $599.
You want the same iCool build for less: the iCool Medium Hybrid.
ConstructionInnerspring with heavy duty padding layers
ProfileNot published
FirmnessPlush (model name only)
Queen $$1,399
Coil count682 individually pocketed steel coils
Chickamauga Plush is an innerspring with heavy duty padding layers, on 682 individually pocketed steel coils. The maker uses Plush in the model name only and prints no separate comfort line for it.
A Queen costs $1,399. The maker's product page gives it a 20-year warranty.
Caution: the maker gives no foam firmness rating for the padding, and no outside test covers this bed.
Best For
You want a padded innerspring at $1,399.
You want a 20-year warranty, by the maker's product page, for less than the iCool.
Consider Instead If
You want foam over coils: the Lindsey Line Storm Plush Hybrid, at $1,799.
Lindsey Line Storm Plush Hybrid. Photo: MurMaid Mattress (murmaid.com).
ConstructionHybrid with quantum edge pocketed coil unit
ProfileNot published
FirmnessPlush (model name only)
Queen $$1,799
Coil count896 individually pocketed steel coils
The Lindsey Line Storm Plush Hybrid is a hybrid with a quantum edge pocketed coil unit of 896 coils. It has a gel memory foam layer, and the maker says the gel absorbs body heat and disperses it. Plush appears in the name only.
A Queen costs $1,799, a gap of -$400 against the iCool Medium.
Caution: no outside test covers this bed, and the maker prints no comfort word apart from its name.
Best For
You want 896 pocketed coils under gel foam for less than the iCool.
You want a quilted, super soft cover.
Consider Instead If
You want the same coil count with a stated comfort word: the L&K 200 Pillow Top, which lists Plush.
The Maeve is built on a Perpetua latex core with a medium-firm quilted top. The maker says ventilated latex and an open-cell structure encourage airflow. It lists the comfort word Firm.
A Queen costs $2,499, tied with the iCool Soft for the top price. The maker's product page gives a 10-year, non-prorated warranty.
Caution: the maker publishes no coil count for this model, and no outside test covers it.
Best For
You want a latex bed with a Firm label.
You want a warranty the maker's page calls non-prorated.
Consider Instead If
You want a firm bed with pocketed coils: the iCool Firm Hybrid, at $1,899.
You want latex plus coils: The Riverview, at $1,999.
The L&K 200 Pillow Top is a full mattress with 896 pocketed coils under a gel memory foam pillow top and a quilted premium memory foam cover. The maker lists Plush as its comfort word. The maker uses two names for it: L&K Pillow Top in its lineup list, and L&K 200 Pillow Top on the model page.
A Queen costs $2,199, the same as the iCool Medium, a gap of $0.
Caution: no outside test covers this bed.
Best For
You want a pillow top feel, with a Plush label.
You want gel memory foam over pocketed coils.
Consider Instead If
You want a Medium word at the same price: the iCool Medium Hybrid.
You want a pillow top for far less: The Reprise, a soft pillow top at $599.
The Kinley. Photo: MurMaid Mattress (murmaid.com).
ConstructionMemory foam
ProfileNot published
FirmnessMedium
Queen $$1,599
Support core6 inch high density firm foam core
The Kinley is a memory foam bed with a gel memory foam comfort layer over a high density firm foam core, in a temperature regulating cover. The maker lists the comfort word Medium.
A Queen costs $1,599, a gap of -$600 against the iCool Medium.
Caution: the maker publishes no coil count, and no outside test covers this bed.
Best For
You want a foam bed with a Medium label.
You want to spend less than the iCool Medium.
Consider Instead If
You want pocketed coils under the foam: the iCool Medium Hybrid.
You want wool and latex in the mix: The Riverview.
The Riverview. Photo: MurMaid Mattress (murmaid.com).
ConstructionLatex and individually pocketed coils
ProfileNot published
FirmnessNot published
Queen $$1,999
Coil count736
The Riverview combines latex and 736 individually pocketed steel coils, with memory foam layers and a naturally sourced cover that features wool. The maker says the wool is breathable and moisture-wicking.
A Queen costs $1,999, a gap of -$200 against the iCool Medium.
Caution: the maker prints no comfort word for this model, so you have to lie on it to learn how it feels.
Best For
You want latex, wool and coils in one bed.
You are willing to judge the feel in a store, since no comfort word is printed.
Consider Instead If
You want a stated comfort word: the iCool Medium Hybrid.
You want latex with a Firm label: the Maeve Latex Firm Tight Top.
ConstructionIndividually wrapped pocketed coil unit
ProfileNot published
FirmnessMedium plush
Queen $$899
Coil count682
Ocoee Plush uses an individually wrapped pocketed coil unit of 682 coils, under a super soft quilted cover with polyester fiber. The maker lists the comfort word medium plush and says the build improves air flow.
A Queen costs $899, a gap of -$1,300 against the iCool Medium. The maker's lineup list files it under the Lindsey Line.
Caution: no outside test covers this bed.
Best For
You want pocketed coils for $899.
You want a medium plush word.
Consider Instead If
You want a lower price still: Signal Plush, at $499.
You want foam over coils: the Lindsey Line Storm Plush Hybrid.
Signal Plush. Photo: MurMaid Mattress (murmaid.com).
ConstructionBonnell innerspring coil system
ProfileNot published
FirmnessPlush (model name only)
Queen $$499
Coil count390
Signal Plush is a Bonnell innerspring with 390 coils, where the coils are linked together instead of wrapped one by one. It has a plush quilted top with soft foam in the stitching. Plush appears in the name only.
A Queen costs $499, the lowest price on this page, a gap of -$1,700 against the iCool Medium. The maker's lineup list files it under the Lindsey Line.
Caution: no outside test covers this bed, and the maker publishes no cooling detail for it.
Best For
You want to spend as little as possible among these models.
You are fine with a simple coil system.
Consider Instead If
You want pocketed coils: Ocoee Plush, at $899.
You want a soft pillow top for a little more: The Reprise, at $599.
The Reprise. Photo: MurMaid Mattress (murmaid.com).
ConstructionFabric-encased coil system with foam border
ProfileNot published
FirmnessSoft pillow top
Queen $$599
Coil system8" fabric-encased coil system
The Reprise has a fabric-encased coil system with a foam border and a soft pillow top. It uses a gel-infused foam layer and a stretch-knit cover that the maker says feels cool to the touch. The maker states a 10-year limited warranty on its product page.
A Queen costs $599, a gap of -$1,600 against the iCool Medium.
Caution: the maker publishes no coil count for this model, and no outside test covers it.
Best For
You want a soft pillow top for $599.
You like a cover that feels cool to the touch, per the maker.
Consider Instead If
You want a longer warranty: the Chickamauga Plush lists 20 years on its product page.
You want a Soft word with pocketed coils: the iCool Soft Hybrid.
Why this matters to you: Own an older MurMaid, or looking at a used one? Find its name here, and ask the store which model year it is before you pay.
This list holds the models on the maker's collection page today. Older models may not appear, so a bed you own may be missing. Where the maker names a line, such as Lindsey Line or L&K, the row shows it.
Scroll sideways to see the whole table
Model
Line
Sold
Status
What it was
iCool Medium Hybrid
Not found
Sold now
iCool Firm Hybrid
Not found
Sold now
iCool Soft Hybrid
Not found
Sold now
Chickamauga Plush
Not found
Sold now
Lindsey Line Storm Plush Hybrid
Not found
Sold now
Maeve Latex Firm Tight Top
Not found
Sold now
L&K 200 Pillow Top
Not found
Sold now
The Kinley
Not found
Sold now
The Riverview
Not found
Sold now
45th Anniversary
Not found
Sold now
The Selene 10
Not found
Sold now
Cumberland
Not found
Sold now
iCool White Oak
Not found
Sold now
The Edwin
Not found
Sold now
The Track 29
Not found
Sold now
L&K 100
Not found
Sold now
L&K 400
Not found
Sold now
L&K 600
Not found
Sold now
Signal Plush
Lindsey Line
Not yet researched
Not yet researched
Bonnell innerspring, 390 coil count
The Reprise
Not published
Not yet researched
Not yet researched
Soft pillow top mattress
Ocoee Plush
Lindsey Line
Not yet researched
Not yet researched
682 individually pocketed steel coils
L&K Pillow Top
L&K
Not yet researched
Not yet researched
6” of high-quality foam that includes 3” of gel memory foam
K-Pro
Not found
No longer sold
Stack Out
Not found
No longer sold
How we built this list: we used the names and details on the maker's collection and model pages. The row named L&K Pillow Top is the L&K 200 Pillow Top on its model page. Years and status are not shown, because we found no dated source for them.
Chapter 04
Prices checked Sep 29, 2026 · recheck before buying
Mattress prices and value
Why this matters to you: Prices span a wide range, from $499 to $2,499 for a Queen. Decide on the build you want first, because the lowest and the top Queen prices belong to different builds.
Among the models priced here, a Queen runs from $499 to $2,499. A product page may show a smaller size's price first, so check that the size on screen is the one you want.
Signal Plush is the lowest Queen at $499. The iCool Soft Hybrid and the Maeve Latex Firm Tight Top tie at the top, at $2,499. The iCool Medium Hybrid, the lead model, costs $2,199.
The size grid shows that lead model in each size, from Twin at $1,749 to King at $2,699. Cal King costs the same as King, and the grid lists no Split King. The maker shows no list price above these, so this page cannot say whether any price is a sale price.
The trial terms treat a showroom tagged price and a discounted price differently, so ask which one you are paying. Check the price again before you buy, because store tags can differ from the web.
iCool Medium Hybrid sizes and prices: Twin, Twin XL, Full, Queen, Cal King, King
Twin
Not published$1,749
Twin XL
Not published$1,799
Full
Not published$2,099
Queen
Not published$2,199
Cal King
Not published$2,699
King
Not published$2,699
White-glove delivery, setup, and old-mattress removal are covered in Delivery & Setup.
Prices and sales discounts come from current brand catalogs. Prices may change during holiday promotions.
Are the expensive ones worth it?
Pay more only when the extra buys something you can check. The table sets six models against the iCool Medium Hybrid. The L&K 200 Pillow Top has a price gap of $0, so choose between the two on build and comfort word, not on price.
Scroll sideways to see the whole table
Model
Buy MurMaid If
Skip If
Buy Instead
iCool Medium Hybrid ($2,199)
You want a medium feel on a pocketed-coil hybrid and can try it in a store first.
You want a firmer or softer feel, since the iCool line also comes in Firm and Soft.
iCool Firm Hybrid for firm, or iCool Soft Hybrid for soft.
iCool Firm Hybrid ($1,899)
You want a firm feel on the same pocketed-coil hybrid build as the iCool Medium.
You want a medium or soft feel.
iCool Medium Hybrid for medium, or iCool Soft Hybrid for soft.
iCool Soft Hybrid ($2,499)
You want a soft feel on the same pocketed-coil hybrid build as the iCool Medium.
You want a medium or firm feel.
iCool Medium Hybrid for medium, or iCool Firm Hybrid for firm.
Chickamauga Plush ($1,399)
You want a plush bed built as an innerspring with heavy duty padding layers, as the maker describes it.
You want a firmness rating from the maker, since it names this bed plush only in its name.
Lindsey Line Storm Plush Hybrid for a plush bed with a pocketed-coil hybrid build.
Lindsey Line Storm Plush Hybrid ($1,799)
You want a plush bed built as a hybrid with a pocketed-coil unit and a foam comfort layer.
You want a firmness rating from the maker, since it names this bed plush only in its name.
Chickamauga Plush for a plush bed built as an innerspring.
Maeve Latex Firm Tight Top ($2,499)
You want a firm bed with latex, as the maker describes it, and a warranty that is not prorated.
You want a soft or plush feel.
iCool Firm Hybrid for a firm bed built on pocketed coils instead of latex.
Chapter 05
How well do the mattresses hold up?
Why this matters to you: A mattress is a long buy. The warranty terms and your own store test are the best guides here, because this page has no lifespan number and no outside wear test.
This page has no lifespan estimate in years, from the maker or from a test site. The warranty and the sag rule are the best guides we can show.
The milestones below cover the trial, the exchange window and the warranty, and the table separates what we verified from what we could not confirm.
For the iCool line, the maker lists 2.3 lb. density foams or greater, but it gives no coil gauge and no wear test. You cannot rank these beds by durability from paper, so press on the edges and the middle in the store. The warranty section explains what counts as a sag.
What to watch for, and when:
Through the trial: use the time up to the 100th night to judge comfort, and keep the protector on.
From the 30th day to the 365th day after delivery: you can swap for a bed of equal or greater value, so judge the bed before month one ends if you want to keep that option.
Any time under warranty: keep the bed on a matching base, and measure a dip before you file a claim.
Ownership, deals, lawsuits & launches
Company History & Model Evolution
The company behind the beds, from its start in 1979 to a 2015 BBB award, in the maker's own words. These are company milestones, not durability results.
The maker says it received this BBB award for market place ethics. It is an award for business ethics, not a test of any bed.
Market Place Ethics
Each milestone comes from the brand's own pages, government and court records, or named news reports, each with the date we checked it. Factory suppliers may update minor parts over time.
What we could confirm, and what the brand doesn't say
The left column is what we confirmed, with a source. The right column is what the brand doesn't publish. Use the right column as your list of questions for a store or the brand's chat.
Scroll sideways to see the whole table
What we confirmed
What the brand doesn't publish
VERIFIEDFounded in 1979 The maker's Our Story page says Elmer and Joy Murray started MurMaid at a Chattanooga store address. Age shows staying power, not that a bed will hold up.
NOT PUBLISHEDLineup replacement history The maker's pages show no record of which models it replaced or retired, so this page states no replacement history.
VERIFIED2015 BBB Torch Award for marketplace ethics The maker says it received this award from the Better Business Bureau. It speaks to business ethics, not to how long a bed lasts.
NOT PUBLISHEDOwnership changes since 1979 We found no ownership change on the maker's pages, but we cannot say none happened. Ask the store if company history matters to you.
VERIFIED11 locations in Chattanooga area Our Story and BBB both say 11 locations, but only 8 addresses are published. The promotions page says 10, so the total is unclear.
NOT PUBLISHEDLong-term owner durability report We found no report from owners of these beds after years of use. The reviews section has only a grade and a retailer line, and neither speaks to durability.
VERIFIEDSag claims need matching foundation support The help page says a sag claim counts only if the bed was continuously supported by a matching foundation. Use the right base from the first night.
NOT PUBLISHEDDated model launch and retirement years The maker gives no launch or retirement years for its models. The lineup section lists names and details only, with no years.
Where sources disagree
Trial terms differ by page: the help page gives a guarantee to the 100th night, while a separate refund page describes a much shorter return window and no returns on sale items.
The store count differs by page: Our Story and BBB say 11 locations, the promotions page says 10, and only 8 addresses are published.
Warranty years sit on product pages, not the help page: the help page lists covered items but gives no years, so the years differ by model.
Chapter 06
Sleep trials, returns, exchanges and fees
Why this matters to you: Return rules decide what a home trial really costs. Here the fee and the trial both depend on the price you pay, and two pages on the maker's site disagree.
The maker's help page gives a money-back guarantee that runs to the 100th night, but only on beds bought at the showroom tagged price with a mattress protector. A discounted sale loses the no-fee terms. A separate refund page conflicts, so get the terms in writing.
Here is what the help page says. The guarantee carries no fees or pickup charges when you pay the showroom tagged price and use a mattress protector. The refund-policy page on the same site describes a much shorter return window and no returns on sale items. The two pages do not match, so ask the store which one applies to your bed.
Your trial, night by night
30th daymattress may be exchanged
100th nightmoney-back guarantee with no fees on showroom tagged prices with a mattress protector, $250 restocking fee if discounted
365th dayexchanged until 365th day after original delivery
What each choice costs you
Keep it$0Nothing more to do
Return it$250 restocking fee if sold at a discounted pricerefunds minus $250 restocking fee if discounted
Swap itprice difference plus delivery chargeexchange only for equal or greater value
Not covered by the trial: the help page lists none, but the refund page says no returns on sale items or gift cards
Figure 6.1: The trial in three dates and three prices. Put the last date in your calendar the day the bed arrives.
The fee depends on the price you paid. At the showroom tagged price, with a protector, the help page says no fees apply. If a Queen iCool Medium at $2,199 was sold at a discounted price, you can still get a refund, minus a $250 restocking fee.
Exchanges run longer than the trial. From the 30th day to the 365th day after original delivery, a bed may be exchanged, with a protector, only for a bed of equal or greater value. You pay the difference in price, plus a delivery charge if one applies. The help page states no other exchange fee.
Check the terms for your seller and order date before buying from MurMaid.
Chapter 07
Delivery, setup and old-mattress removal
Why this matters to you: The maker publishes no delivery times. At $2,199 for a Queen iCool Medium, get the delivery date, setup and old-bed removal in writing before you pay.
The maker does not publish delivery times or shipping terms, so ask before you pay. The only delivery detail we found is a delivery charge that may apply when you exchange a bed.
The maker's shipping page has no delivery text, so we cannot say how a bed ships. Ask the store who delivers. Ask if a crew sets up the bed and takes the old one away.
Typical wait: Not published
Order: get the price in writing, and note whether it is the tagged price or a discounted one.
Wait: ask for a delivery date, since the maker publishes none.
Setup: ask whether the crew sets up the bed and takes away the packing.
Old bed: ask whether removal is offered and what it costs.
Protector: put one on from the first night, because the money-back trial and the exchange both require it.
Dates: write down the delivery day. The 30th day and the 365th day count from it.
Base: match the base to the maker's rules in the warranty section.
Figure 7.1: What happens between your order and your first night. Clear a path to the bedroom before the team arrives.
Confirm the delivery date, setup and removal terms for your address before ordering.
Chapter 08
Terms checked on the brand's site · recheck before you buy
What do the warranties cover?
Why this matters to you:The years on the label are not the same for every model. Check the years for your exact model, and ask what the warranty leaves out.
Warranty length varies by model. The maker's product pages give 20 years for the iCool Medium Hybrid ($2,199) and the Chickamauga Plush ($1,399), 10 years limited for The Reprise ($599), and 10 years non-prorated for the Maeve ($2,499). The help page lists covered items but no years.
The help page does not say whether coverage is full or prorated, and it gives no years. Terms such as limited and non-prorated appear on only two product pages. Ask the store for the written warranty for your exact model.
The sag rule is not set per model. The help page lists one dip depth as covered, shown in the warranty card. It counts only if the bed was supported by a matching foundation the whole time. For a slat base, the maker's rule is a minimum of five cross slats. Our tip, not the maker's method: lay a straight board across the dip and measure the gap with a ruler.
The help page does not say whether the warranty is prorated, meaning your share of the cost grows with age. It does say damage from an inappropriate foundation is not covered. Ask the store three things: what dip counts as a sag, how a claim works, and whether your base could void it.
Covered when the dip is deeper than 1.5 inches, measured with nobody on the bed.
Strip the bed down to the mattress and wait a few hours so the top layers can recover.
Lay a straight edge (a broom handle or long level) across the dip, resting on the flat parts.
Measure from the edge down to the deepest point, then photograph the ruler for your claim.
Figure 8.1: How to measure a sag before you file a warranty claim. Drawing not to scale.
Before you set it up
Which bed bases keep your warranty
Warranty rules
Put the mattress on one of the bases marked OK. The wrong base can void the warranty, even on a new bed.
Scroll sideways to see the whole table
Base
OK?
What the rule says
If you use it
Platform bed
Not in the warranty terms
Not published
Not published
Slats
Allowed: minimum of 5 cross slats
Minimum of 5 cross slats
Mattress damage due to an inappropriate foundation
Foundation
Matching foundation (or equivalent)
Continuously supported by a matching foundation (or equivalent)
Mattress damage due to an inappropriate foundation
Adjustable bed
Not in the warranty terms
Not published
Not published
Chapter 09
Review counts checked on each site · they change daily
Customer reviews and complaints
Why this matters to you: Ratings depend on who posts and where. The only grade here is a business grade from BBB, and it is not a customer rating, so no single line should steer you.
This page has no star score for MurMaid beds. The three sources we found are a BBB grade, a GoodBed retailer line and an unclaimed Trustpilot page. The table below lists each one apart.
How we read the reviews
We looked at three sources: BBB, GoodBed and Trustpilot. We never add them together, since each counts a different group.
GoodBed's retailer page says "Based on 4 ratings + review". That is a store-level page, pooled across MurMaid stores, and it describes a retailer, not the maker's beds.
The maker has not claimed its Trustpilot profile, and we saw no reviews there. Read that as no data, not a bad score.
The BBB entry is a grade for the business, not a customer rating. BBB shows A+ and 0 customer reviews, and BBB decides how its grade is built. Its page lists the business as accredited since 1999 and shows one complaint closed in the last three years. The maker's Our Story page also cites a 2015 BBB award for ethics, which is not a customer rating, and it says the company began in 1979.
Read each platform on its own: who runs it, its rating scale, how many reviews it has, and the date we checked it.
Reported praise and concerns:
We did not sort reviews by cause, so this page ranks no praise or complaints. Read the GoodBed page yourself before you decide.
Match any review to its store and its model, since a comment about one bed may not apply to another.
Review sites side by side
What each review site says
Based on 4 ratings + review
Weigh each source by who runs it and who can post there.
Scroll sideways to see the whole table
Platform
Rating
Sample
Platform mark:BBB Accredited Business A+ Rated by BBB
A+ Rated by BBB
0 customer reviews
Platform mark:Trustpilot (unclaimed profile)
No rating shown
No reviews shown
Dated captures from the review pages
We saved each review page on the date shown, so you can see the same ratings we did. Live pages change after the capture date.
RBBB Accredited Business A+ Rated by BBB Profile page for MurMaid Mattress, Inc. .bbb.org, Cleveland TN profileRUnclaimed profile Trustpilot page for murmaid.com. .trustpilot.com/review/murmaid.com
Chapter 10
What are the mattresses made of?
Why this matters to you: The maker names its foams and coils with brand labels and gives few numbers. Knowing what it names and what it leaves out tells you what to ask before you pay and what to read on your law tag.
The maker names its layers but publishes no coil gauge or firmness rating for foam. The table below lists each model's build in the maker's own words.
The iCool models pair pocketed coils with a firmer center third, gel memory foam and copper-infused foam, under a temperature regulating cover. The maker says the copper helps wick moisture and adds antimicrobial properties, which is a maker claim we did not test. The maker does not publish a fiberglass statement for any model here, so this page makes no claim either way. Beds like the Signal Plush innerspring list a linked coil system instead. Ask whether a foam is polyurethane or another type. The law tag on your bed lists its fillings.
What is inside each model
Scroll sideways to see the whole table
Model
Top layer
Support
Coils
Cooling
Cover
The Kinley
1.75 Gel memory foam
6 inch high density firm foam core
Not published
temperature regulating fabric
temperature regulating fabric
The Riverview
2 memory foam, 1 Serene Memory Foam
736 individually pocketed steel coils
736 Individually Pocketed Steel Coils
wool, breathable and moisture-wicking
Naturally Sourced Fabric featuring Wool
Ocoee Plush
1.5 high-density SuperSoft foam inside quilted top
individually wrapped pocketed coil unit
682 individually pocketed steel coils
Improved air flow and breathability
2 Super soft quilted cover with polyester fiber
Signal Plush
1.5 plush quilted top with soft foam in the stitching
390 coil bonnell innerspring system
390 coil count bonnell innerspring
Not published
1.5 plush quilted mattress cover
The Reprise
gel-infused foam layer
medium-firm base foam
8" fabric-encased coil system
stretch-knit fabric that feels cool to the touch
Performance Stretch-Knit Fabric top layer
iCool Medium Hybrid
½” Medium Firm Foam
Posturized Center Third
736 Individually Pocketed Coils
Cooling Fabric, Gel Memory Foam, Copper-Infused Foam
Temperature Regulating Fabric
iCool Firm Hybrid
1” High Density Extra Firm Foam
Posturized Center Third
736 Individually Pocketed Coils
Gel Memory Foam, Copper Infused Foam, Cooling Fabric
Temperature Regulating Fabric
iCool Soft Hybrid
2.75” Gel Memory Foam
Posturized Center Third
736 Individually Pocketed Coils
Cooling Fabric, Gel Memory Foam, Copper-Infused Foam
Temperature Regulating Fabric
Chickamauga Plush
1” high density plush foam
682 individually pocketed steel coils
682 individually pocketed steel coils
Improved air flow and breathability
1.5” super soft quilting
Lindsey Line Storm Plush Hybrid
1” Gel memory foam
896 individually pocketed steel coils
896 individually pocketed steel coils
Gel memory foam absorbs excess body heat and disperses it
1.5” quilted super soft cover
Maeve Latex Firm Tight Top
2” Medium-Firm Quilted Top
6” Firm Perpetua Latex Core
Not published
Ventilated latex and an open-cell structure encourage airflow
2” Medium-Firm Quilted Top
L&K 200 Pillow Top
2.75” gel memory foam in the pillow top
896 individually pocketed steel coils
896 individually pocketed steel coils
Gel memory foam absorbs excess body heat and disperses it
2” quilted premium memory foam cover
The materials, in plain words
Copper-infused gel memory foam
Copper helps wick moisture and gives antimicrobial properties, per the brand
Used in: iCool Medium Hybrid
Individually pocketed coils
The maker says each coil responds independently to body movement, minimizing motion transfer
Used in: iCool Medium Hybrid
Safety labels, and what each one covers
The maker's pages we read name no outside certification for its foams or coils, so this page lists none.
Certifications
Not yet researched
We have not yet verified MurMaid's certification claims with the certifiers themselves.
What these labels do and don't prove
A seal covers only what it names. If a store cites one, ask which part of the bed it covers, since a foam seal says nothing about coils, glues or cover fabric.
Read your law tag
How to read the law tag in three steps
Why this matters to you: The sewn law tag is where the maker lists the fillings by weight. Sales pages change, so trust the tag on your own bed.
Law tag guide
How to read a mattress law tag
This page has no MurMaid law tag to show, since the maker's pages print none. The steps below name features from the iCool Medium Hybrid page.
The three steps
1
736 Individually Pocketed Coils with Posturized Center
The maker lists a firmer center third, which it says adds lumbar support. Ask where the firmer coils sit, and press there in the store.
2
Foam Encased Edge Support
The maker lists this as a feature but gives no edge height or foam type. Sit on the edge in a store, since you will do it every day.
3
Copper-Infused Gel Memory Foam
The maker says copper helps wick moisture and adds antimicrobial properties. That is a maker claim, not a test result, so check the law tag for the foam fillings.
Full law tag guide, factory code decoding, and the certificate glossary live on our shared safety page.
How to read this: the law tag, the brand's own statements, and certificates each cover different things. A spec the brand doesn't publish isn't proof it's missing; it just isn't shared.
Chapter 11
Where can you try and buy the mattresses?
Why this matters to you:Lying on a bed beats any spec, and here the store is also where you learn which price and which return terms apply to you.
MurMaid runs its own stores in and around Chattanooga, and it is a multi-brand dealer, so a store also sells other brands. Call ahead before you drive, because stores may not have every model on the floor. The company says it began in 1979, so it has sold beds in Chattanooga a long time.
Before you go, ask the store three things: which models are on the floor, the trial and return terms in writing, and whether your price is the tagged price or a discounted one. The Locations page lists (423) 899-6841.
Showroom Network
11 locations in Chattanooga, Hixson, Red Bank, Cleveland and Ft. Oglethorpe
factory direct mattress manufacturer/retailer selling its own brand as well as national brand mattresses
Blurb from the maker's news page
Inventory & Delivery
Not published
No delivery area or wait time given
The stores list shows 8 addresses: four in Chattanooga, and one each in Hixson, Red Bank, Cleveland and Ft. Oglethorpe, Georgia. The maker's pages disagree on the total: Our Story and BBB say 11, the promotions page says 10, and a news post once mentioned a twelfth store, so the true total is unclear. The maker also calls itself a factory direct manufacturer and retailer that sells its own brand and national brands.
How to test a bed in the store
Spend ten to fifteen minutes on each bed, lying the way you sleep.
Bring your own pillow so the test matches home.
Try two comfort words back to back, such as the Medium iCool at $2,199 and the Firm iCool at $1,899.
Ask whether you must buy a mattress protector, since the trial terms require one.
Write down the price and whether it is the tagged price, before you leave.
Store addresses the maker lists
A sample to show the mix of store types. Use the brand's store finder for the ones near you.
Scroll sideways to see the whole table
#
City
Street
Address
Store type
1
Chattanooga, TN
Lee Hwy
7177 Lee Hwy., Chattanooga, TN 37421
retail chain store
2
Ft. Oglethorpe, GA
Battlefield Parkway
392 Battlefield Parkway, Ft. Oglethorpe, GA
retail chain store
3
Cleveland, TN
Stuart Road
800 Stuart Road, Cleveland, TN 37312
retail chain store
4
Chattanooga, TN
North Market St.
307 North Market St., Chattanooga, TN 37405
retail chain store
5
Hixson, TN
Hwy 153
5741 Hwy 153, Hixson, TN 37343
retail chain store
6
Red Bank, TN
Dayton Blvd.
2100 Dayton Blvd., Red Bank, TN 37415
retail chain store
7
Chattanooga, TN
Lee Hwy
6255 Lee Hwy, Chattanooga TN 37421
retail chain store
8
Chattanooga, TN
Gunbarrel Road
2275 Gunbarrel Road, Chattanooga, TN 37421
retail chain store
Hours change by location, so call ahead before you visit.
The maker names no cities for its other stores. Checked the Locations page, which only points to a Store Finder.
Chapter 12
MurMaid vs. other mattress brands
Why this matters to you: A fair comparison needs the same facts for each brand. Put a MurMaid quote next to a same-size quote from any other brand you are considering.
This page names no proven rival for MurMaid, because we hold no verified price, score or trial for the beds on the cards. Use the checklist below to compare on your own.
Compare the same five facts for every brand. They are the Queen price, the trial length in nights, the return fee, the warranty years and what the warranty leaves out. For the iCool Medium Hybrid, MurMaid lists $2,199. It has a trial that runs to the 100th night, with conditions, a restocking fee on discounted sales and a 20-year warranty. A rival that puts its trial, fee and warranty in writing is easier to judge. Compare like builds too. Pair a coil hybrid with a coil hybrid, and a memory foam bed with a memory foam bed.
R
No photo shown for this rival.
Other brand
Brooklyn Bedding Signature HybridPrice not verified (no price gap shown)
8" Ascension X Coils
Why choose over MurMaid:No verified price or trial for this card. We show only the maker's own model name and coil line, so this page makes no comparison with the iCool Medium Hybrid.
R
No photo shown for this rival.
Other brand
Nectar Premier Hybrid MattressPrice not verified (no price gap shown)
8 inches of individually-wrapped innerspring coils
Why choose over MurMaid:No verified price or trial for this card. Without a sourced price or trial, we cannot say who wins, so use the five-fact checklist above.
R
No photo shown for this rival.
Other brand
T&N Mint Hybrid Mattress IIPrice not verified (no price gap shown)
Individually Wrapped Coils
Why choose over MurMaid:No verified price or trial for this card. We show no comparison, and a claim here would need a named source first.
Competitor details reflect published prices and specs on the date shown. Mattress brands may update prices and trial terms over time.
Chapter 13
How we research and report
What we read for this page and what stays unknown. Each fact names its source.
Why this review exists: MurMaid, open since 1979, lists 12 core models (31 listed) in its collection, and its trial and return terms sit on pages that disagree. We read the maker's pages and dated profiles, and we date each check.
We did not test, take apart or measure any bed. When a page gives no answer, we say so once and stop.
How we check this page
What we read: murmaid.com product pages, the help page, the refund page, Our Story, Meet the Team, the promotions and news pages, plus the BBB, GoodBed and Trustpilot pages.
Dates: prices are dated Sep 29, 2026.
How we word it: the maker's claims are marked as the maker's. Outside sources are named, and we never blend their scores.
The maker's pages print no law tag details, so we have no tag to show. The tag on your bed names the maker, so check it against your receipt.
Stage 02Test results
Outside test results
This page shows no outside test scores for MurMaid, so this stage stays empty rather than guessed.
Stage 03Safety
Fire safety papers and the law tag
We cite the maker's build words, such as memory foam and innerspring, as the maker's. We did not review fire test filings for this page, so we cite none.
Stage 04Pressure and motion
Outside pressure and motion tests
This page has no pressure or motion scores for MurMaid, so no comfort claim here rests on a test.
Stage 05Reviews
Review scores, side by side
The reviews section explains how we read each source on its own.
Quick Answers
Quick Answers Before You Buy
Short answers to questions the sections above do not cover, drawn from the maker's own pages.
Prices, sales and store counts can change, so check again before you buy.
Safety and materials
What is inside the iCool Medium Hybrid?
A layer of coils under gel and copper foams. The maker lists 736 Individually Pocketed Coils and, for cooling, Cooling Fabric, Gel Memory Foam, Copper-Infused Foam. Its foam spec: 2.3 lb. density foams or greater. On copper, it says: Copper helps wick moisture and gives antimicrobial properties, per the brand. These are maker claims, not test results.
Does MurMaid say what is in the fire barrier, or if it uses fiberglass?
The brand does not publish this. Its model pages, help page and terms of service give no fire barrier or fiberglass details, and no law tag details either. That does not mean the answer is yes or no. Ask the store to show you the law tag on your exact bed before you pay.
Buying and policies
Can I return a MurMaid mattress?
Yes, but the trial has conditions. The help page gives a money-back guarantee that runs to the 100th night for a bed bought at the showroom tagged price, with a mattress protector. On a discounted sale, it says: $250 restocking fee if sold at a discounted price. A separate refund page on the site disagrees, so get the terms in writing.
Can I swap the mattress for another one?
Yes, within limits. The help page says a bed may be exchanged from the 30th day to the 365th day after delivery. You pay the price difference plus delivery charge, and the page says exchange only for equal or greater value. Exchanges also need a mattress protector.
How long is the MurMaid warranty?
It depends on the model. The product pages give 20 years for the iCool Medium Hybrid and the Chickamauga Plush, and 10 years for The Reprise and the Maeve. The help page lists what is covered but gives no years. Get the written terms for your exact model before you buy.
How much does the iCool Medium Hybrid cost?
It depends on the size. The maker lists $1,749 for a Twin, $2,199 for a Queen and $2,699 for a King. A product page may show a smaller size first, so confirm the size and price in the store or cart before you pay.
Where can I try a MurMaid mattress?
At a MurMaid showroom near Chattanooga. The Our Story page lists 11 locations in Chattanooga, Hixson, Red Bank, Cleveland and Ft. Oglethorpe, while the promotions page says 10 locations. Not every location has a published address, so check the address before you go. Call ahead, because a store may not have every model on the floor.
Prices and promos checked Sep 29, 2026. Recheck before buying.
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